Real estate giant taps industry veteran to lead mortgage services

Improving broker support among new president's priorities, company says

Real estate giant taps industry veteran to lead mortgage services

Denver-based RE/MAX Holdings, Inc.has named mortgage industry veteran Vic Lombardo as its new president of mortgage services.  

In his role, Lombardo will lead growth and operations across the company’s mortgage platforms, including national mortgage brokerage franchise Motto Mortgage and wemlo, a third-party processing provider with a proprietary digital platform. 

Lombardo brings over three decades of real estate and mortgage experience to the position and will report directly to RE/MAX Holdings CEO Erik Carlson. His appointment follows the retirement of Ward Morrison in June and places him on the company’s executive leadership team. 

Most recently, Lombardo served as chief operating officer of Guaranteed Rate Affinity, one of the largest joint ventures between a real estate brand and mortgage lender.  

His earlier career includes executive roles at PHH Mortgage and time as a broker/owner of an independent real estate firm that expanded into mortgage services. 

“Vic is a phenomenal addition to the team,” said Carlson. “His experience and customer-first approach will drive innovation, improve broker support, and expand market share across our mortgage businesses.” 

Lombardo expressed enthusiasm about the opportunity to scale Motto Mortgage and wemlo: “I’ve admired Motto since its launch in 2016 and I’m excited to help deliver innovative solutions and exceptional experiences for brokers, loan originators, and their clients.” 

In conjunction with his appointment, Lombardo received an inducement grant of 75,000 time-based restricted stock units (RSUs), set to vest equally over three years.  

The award, issued outside of RE/MAX Holdings’ 2023 Omnibus Incentive Plan, was approved by the company’s Compensation Committee under NYSE Rule 303A.08. 

Each Motto Mortgage franchise is independently owned and operated. For more information, visit www.mottomortgage.com and www.wemlo.io.  

How will Motto Mortgage and wemlo evolve under new leadership? Share your thoughts below.