Broker network records higher completions, revenue per adviser, and market share in H1 2025
Mortgage Advice Bureau (MAB) has reported a 19% increase in group revenue for the first half of 2025, reaching approximately £147 million compared to £123.9 million in the same period last year.
The company expects to post an adjusted profit before tax of about £14 million, up 14% from £12.3 million in 2024.
Gross mortgage completions rose by 14% to around £13.8 billion, supported in part by property transactions completed ahead of changes to Stamp Duty relief at the end of March. The broker’s share of new mortgage lending increased to 8.3% for the five months to May 31, up from 8.1% a year earlier.
As of June 30, the number of mainstream advisers stood at 2,041, a 5% increase from the end of last year. Average revenue per adviser grew 14% to £74,000 in the first half, compared to £65,000 in the previous year.
The company said trading remains in line with expectations. It noted ongoing signs of a gradual recovery in home purchase activity, supported by improved affordability for buyers and a greater supply of properties coming to market. Refinancing volumes are expected to rise in the second half of 2025 and into 2026, as many fixed rate mortgage deals taken out after the pandemic and following the 2022 mini-budget reach maturity.
“I am pleased to report a strong performance in the first half of 2025 with the mortgage market showing signs of a sustainable recovery,” said Peter Brodnicki (pictured), founder and chief executive of Mortgage Advice Bureau. “Adviser productivity is continuing to increase, and strong momentum is building in adviser growth.”
MAB, meanwhile, welcomed recent initiatives from the Financial Conduct Authority aimed at promoting responsible lending, including changes to affordability testing and deposit requirements, as well as efforts to simplify mortgage rules. The company said these measures could help more renters become first-time buyers and make refinancing easier.
“It is encouraging to see the government so focused on housebuilding and home ownership initiatives, and we are already seeing an immediate and positive response from the financial regulators, providing a supportive backdrop for the housing and mortgage market,” Brodnicki said.
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